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Sorry, your hardware is all software now

May 10, 2019 by Stacey Higginbotham Leave a Comment

This week, Google said it would kill its Works with Nest program, which allowed Nest devices to communicate their status and work with devices from other makers in the smart home ecosystem. In the future, all Nest devices will share data with the … [Read more...]

Filed Under: Analysis, Featured Tagged With: Amazon, Echo, google, Google Home, hardware, iot, nest, smart home, software

This is the team you need to build a connected product

April 10, 2018 by Stacey Higginbotham 1 Comment

The phrase "hardware is hard" is tossed around every time some gadget startup closes its doors. But business is hard as well, which is why most startups will fail whether they are shipping software or hardware. To give your gadget startup the edge … [Read more...]

Filed Under: Featured, Podcast Tagged With: Elecia White, Embedded, hardware, startups

Hardware doesn’t have to matter as much as you think

July 31, 2017 by Stacey Higginbotham Leave a Comment

In an era of smart homes, connected cars and subscription everything, how do you think about hardware? In my very first newsletter, I argued that hardware was just a Trojan Horse that would deliver a company's service to consumers, and it's becoming … [Read more...]

Filed Under: Analysis, Featured Tagged With: Amazon Echo, Eero, hardware, juicero, Lyft, Tovala

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